Think like a
Professional Owner
I put you in a stronger negotiating position for better outcomes by helping you navigate the entire commercial real estate process like a professional owner.
Have you ever wondered if you left money — or something else — on the table in a real estate transaction?
Have you ever felt that your broker didn’t understand your needs, neglected to conduct thorough research, or failed to effectively represent you?
Approach
Commercial real estate owners and occupiers seek informed conversations so they can make clear, confident decisions.
As a commercial property owner, former attorney, and a top broker in Hawaii for nearly 20 years, I deeply understand what each party values in a negotiation — and how to make it work.
I work with clients for the long haul, providing strategic advice and support. Your relationship is much more valuable to me than a brokerage transaction.
I get results faster, with precise attention to detail and been-there, done-that knowledge of all sides of a transaction.
Difference
My guiding principle is simple: I treat your money and business like my money and business. If I wouldn’t make the same decision, I won’t endorse it.
I focus on comprehensive commercial real estate representation, rather than individual transactions, to benefit your long-term strategy.
I bring an understanding of depreciation, cost segregation, law, income taxes, operating expenses, contracts, estate taxes, and estate planning.
As your advocate, I speak the language of all the people in a real estate deal — lawyers, owners, brokers, consultants, and more.
How I can help you
Seller
Prepare the property for sale
Maximize NOI (net operating income)
Support valuation
Effective marketing
Create competition among buyers
Compare & select buyers
Due diligence process
Vendor recommendation & management
Document review
Buyer
Review current and long-term business needs
Understand purchasing ability
Analyze current building income and potential improvements
Locate & compare available options
Negotiate with sellers
Anticipate transaction hurdles
Due diligence process
Review documents & manage closing
Landlord
Property preparation for lease
Pricing and market analysis
OPEX management
Vendor recommendation & selection
Effective marketing
Create competition among tenants
Compare offers and tenant outlook
Negotiate deal terms
Communicate with counsel
Help tenants understand lease provisions
Tenant move-in
Prevent transaction fatigue
Lessee
Fully understanding the business, its strategy and needs
Understand market dynamics
Evaluate compatible properties
Advocate for the tenant
Negotiate deal terms
Understand lease terms
Recommend vendors
Manage the transaction process
Assist with landlord communication
Pre-move-in checklists
Move in
Resources
I offer a wealth of market knowledge, updates, and insights to help you Think like a Professional Owner.
Professional bio: Detailed background and experience [PDF]
Market reports: Hawaii industrial & investment reports [PDF]
Current listings: View properties for lease or sale [Colliers website]
Client results
In the news
KITV: Industrial businesses on Oahu may have a tough time expanding. Bill is quoted: “It’s a really tight landlord market with a lot of headwinds to creating new product.”
Pacific Business News: Executive Insight: William Froelich of Colliers International Hawaii talks Oahu's industrial market. A Q&A will Bill.
Hawaii Public Radio: Honolulu is a challenging real estate market for industrial businesses.
National Public Radio: An overview of Q1 2024 [audio]
More articles
CCIM: 2023 Industrial Market Forecast. Watch the video.
Hawaii Business: 20 for the next 20, 2016. Bill is featured among 20 emerging leaders who have already made major contributions to Hawaii and who are expected to have an impact on the future.
SIOR: How to win when you lose. Bill is the featured author.
SIOR: What SIOR means to a young broker, and how to leverage it. Bill is the featured author.
What clients are saying